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The trade name GMC Trucks was first exhibited in 1912 at the New York Auto Show and was registered with the United States Patent Office eight months later. Now known as the high-end truck-building division of General Motors, the "GMC" in GMC Truck stands for General Motors Corporation.
Today, for the most part, GMC offers the same trucks available under the Chevrolet brand. A Sprint, for example, was a rebadged Chevrolet El Camino, the Sierra is a rebadged Chevrolet Silverado, etc. Alongside sister brand Cadillac, all three share the Suburban/Tahoe SUV platform due to Cadillac's upscale Escalade and Escalade ESV brands, with GMC's Yukon Denali being more close to the Escalades.